Focus areas

Solutions that make sense in everyday life and business.

We look for propositions that answer a genuine need, create clear value for the user and can be validated in practice.

Direction

Potential before fashion.

We are not limited to one industry. We are interested in products, technologies and models whose advantage can be clearly explained, tested with users and translated into a workable commercial model.

Health, prevention & quality of life

Products, devices and services supporting health, capability, independence and better consumer decisions.

Everyday-use products

Solutions improving comfort, safety, hygiene or the simplicity of everyday life.

Decision-support technologies

Diagnostic, analytical and information tools that create clear value for people or organisations.

New B2B models

Products and services that require local adaptation, channel validation or the right partnership structure.

A strong fit

What gets our attention.

A visible problem

The solution addresses a need the customer recognises and wants to solve.

A clear difference

The advantage is visible in the product, experience, economics or delivery model.

Ready to test

The product or model is mature enough for interviews, a demonstration or a pilot.

An accountable team

People on the project side are ready to respond to evidence and develop the right direction.

A route to scale

A successful test can lead to distribution, partnership or further sales.

Sound economics

Value for customers and partners can translate into a durable business model.

Have a product or technology matching this profile?

Send a short description